I found the issue by connecting the iPad to the computer and viewing the console through the XCode Organizer while trying to install the app. The error turns out to be:
Could not load non-https manifest URL: http://example.com/manifest.plist
Turns out that in iOS 7.1, the URL for the manifest.plist
file has to be HTTPS, where we were using HTTP. Changing the URL to HTTPS resolved the problem.
I.e.
itms-services://?action=download-manifest&url=http://example.com/manifest.plist
becomes
itms-services://?action=download-manifest&url=https://example.com/manifest.plist
I would assume you have to have a valid SSL certificate for the domain in question. We already did but I'd imagine you'll have issues without it.
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